Search Engine Optimization
SEO enhances online presence connecting your business with a variety of search keywords that relate to your business:
“NYC, Jun 14, 2013 (GLOBE NEWSWIRE via COMTEX) — via PRWEB – SEO stands for Search Engine Optimization. It is a technique which webmasters use to enable a website to get higher in search results. SEO is so important for businesses looking to get …”
SEO Success Factors
You can download the
The Periodic Table Of SEO Success Factors from Searchengineland.com by clicking here!
Philosophy Behind The Table
The broad fundamentals needed to achieve success involve both “on-the-page” and “off-the-page” factors, which are:
Content – the quality of your material
HTML – elements used to technically create your web pages
Architecture – elements involved with your overall site
Links – how links to your content may impact rankings
Trust – the degree your site seems to be a trustworthy authority
Social – how social recommendations impact your rankings
Personal – various ways personalized search results impact your SEO
Other posts that may be of interest:
Search Engine Optimization Tips For Local Business
Protect Your Websites Search Engine Ranking
Local Businesses focus most attention on Google for their local marketing campaigns. W hile this makes a lot of sense with most local searches still going through Google, Bing is coming on strong and should also be considered:
“For many local search marketing campaigns, all of the attention is given to Google. While this makes a lot of sense with most local searches still going through Google, Bing is coming on strong. Already, Bing is increasingly integrated with Windows 8.”
So diversifying your efforts makes more sense, in order to increase exposure for your local business marketing campaigns.
Microsoft has issued a security bulletin for its software for the month of June.
Internet Explorer Update: 'Critical' June Security Bulletin Issued for …
"According to Microsoft, five bulletins were issued but only one was labeled "Critical." Microsoft defines "Critical" as a "vulnerability whose exploitation could allow code execution without user interaction. These scenarios include self-propagating …"
Ensure that your Internet Explorer has been updated!
Techological improvements have helped expand online and mobile video use, and have driven consumer behavioural shifts.
Online Video and Content Creation
"“Over the coming decades and across the world, Internet TV will replace linear TV.” That's the opening statement in an 11-page document Netflix released regarding the long term vision for the company. The document also included other statements like …"
Internet video is an expanding opportunity for advertising and monetization – Definitely something to include in your business model going forwards, if you have not already done so!
Just in case you have not looked into Pinterest yet, we have included a brief description below from wikipedia.
Pinterest is a pinboard -style photo sharing website that allows users to create and manage theme-based image collections such as events, interests, hobbies, and more. Users can browse other pinboards for inspiration, 're-pin' images to their own pinboards, or 'like' photos.
"Pinterest – A Sleeping Giant in Internet Marketing image Pinterest Internet Marketing Pinterest is one of the fastest growing social media networks – taking only 3 years to reach 25 million users – and yet it is still underutilized by content marketers …"
13 Fun Facts About Pinterest Users (INFOGRAPHIC)
T hough it launched nearly two years ago , Pinterest has recently taken the internet by storm with its clean, image-heavy interface and fresh take on social networking…"